Apple is predicted to achieve a bigger share of India’s smartphone gross sales, with the high-end iPhone 15 Pro and Professional Max fashions accounting for extra of its shipments. The corporate is projected to account for 7 % of all smartphone gross sales within the nation from July to December, up from 5 % within the first half of 2023, in line with information from market researcher Counterpoint shared solely with Reuters.
The tech big has been touting India as its subsequent large development driver amid declining gross sales of its flagship gadget. Its suppliers have additionally been ramping up manufacturing operations within the area amid weakening demand and regulatory strain in China.
Wait instances in India for Apple’s newest 15 Professional and Professional Max fashions, which go on sale Friday, are stretching as much as late October, mirroring tendencies seen in China and the US. Counterpoint estimated the fashions will account for 25 % of general iPhone 15 shipments in India within the fourth quarter, a four % improve from what the earlier era top-range fashions accounted for a yr earlier.
“The premium smartphone market in India has climbed tremendously from 0.eight % of the whole market in 2019 to six.1 % within the first half of 2023 and that is largely attributed to Apple’s success,” Nabila Popal, a analysis director at market intelligence agency IDC, stated.
Apple is the most important participant within the section for smartphones priced over $800 (roughly Rs. 66,300) in India, with a 67 % share within the first half, in line with IDC information. Samsung accounted for 31 % of the section. Apple opened two flagship shops within the nation earlier this yr and CEO Tim Prepare dinner stated in August that the corporate hit “report” income in India within the June quarter.
Nonetheless, Apple has a protracted solution to go earlier than the nation might usher in gross sales seen within the firm’s main markets. Morgan Stanley, in a be aware earlier this month, estimated that Apple’s income from India is about half that of China.
© Thomson Reuters 2023
